Aston Martin Formula One // Juniper Networks

#TheFormula for successful messaging.

INPUTS:

• Lead writer for flagship partner page

• Crafted OOH billboards featured globally for all 24 Grand Prixes

• Collaborated with Aston Martin Aramco Formula One® marketing and technical teams for brand and technical precision

• Briefed Juniper teams on Aston Martin Aramco Formula One® brand essentials

OUTCOMES:

• +68% local homepage traffic with each Grand Prix

• Doubled average time on site year-over-year

• +85% year-over-year increase in link CTR