Brand Refresh // Veritas Technologies

Cybersecurity never looked so good.

INPUTS:

• Guided creative and marketing teams through a strategic web refresh

• Worked with web teams to navigate constraints, opportunities, and innovate approaches

• Developed scalable brand messaging guidelines for agency partners

• Revamped SEM strategy for a modernized brand presence

OUTCOMES:

• Achieved a 27% quarter-over-quarter CTR boost on flagship pages

• Improved bounce rate by 15%